Technology is becoming a more essential part of our lives and because of this, businesses need to adapt accordingly. The days of print advertising are slowly fading away for many companies as they move into the digital world. Many people spend almost half their day online at work, at home, shopping, dating, and keeping in touch with family and friends. Why not make the most of online resource to help stand out from your competition. Take a look at these 5 simple reasons every business should have a promotional video.
In recent years, promotional videos have proven to increase overall traffic, click troughs, consumer engagement, conversion rates, and most importantly, sales.
Let’s face it. The majority of people would rather watch a short 2-3 minute video then read a page full of information. Videos provide multi-sensory stimulation (visual and audio) making it easier and more appealing for someone to watch.
Video marketing is not only a powerful tool to entertain customers, but educate them as well. Promotional videos are a great way to promote products or services. It’s reported that visitors were 144% more likely to purchase a product/service after watching a video then those that didn’t.
Not all products and services can sell themselves. Having a promotional video can help you educate your audience on your product or service while keeping them interested in attentive.
Lastly, although a promotional video is a form of marketing in itself, it blends perfectly with all other marketing platforms you may use as well. Whether you use the video at a trade show, on social media, or the home page of your website, a promotional video is the perfect addition to any marketing campaign.
LC Productions will listen to your ideas and needs to create the perfect promotional video for your business. With our affordable video marketing solutions, you can be one step ahead of your competition. Submit a Quote Form now to get started and save 50% with code ‘PROMO50’.